Key Highlights:
- 265% increase in enquiries
- Over £3.7 million worth of work quoted for
- Order book filled for 11 months
- 4 x 1st position rankings
- 10 x top 3 rankings
- 50 x Google page 1 rankings (from Zero)

Project Background:
We started working with Jamie Jenkins and the team at JNJ Builders to help grow their exposure and inbound enquiries for high-end home extensions in the West London area. Jamie’s team had already built a strong reputation for their work in North West London, mainly the Kilburn area, but they wanted to reach the untapped demand in South West London and West London.
What we did:
JNJ was launching a new website via their web partner Elevated Online. We undertook a full content audit of their previous website as well as detailed market and competitor research, to ascertain the opportunity for JNJ’s services in the West London area.
Off the back of our findings (which identified substantial untapped opportunities), we created a complete SEO, keyword, content and local link building strategy for the new JNJ and website, with a view of getting their site ranked in front of the right audience who were looking for high-end building contractors.
The strategy behind JNJ’s SEO strategy was not just to drive visitor traffic to their website or to get enquiries, but to make sure their are high-quality enquiries that will turn into quotations and paying customers.
This is where the Grasshopper team’s expertise comes in. We understand how to reach those people who are the right customers for our clients. We knew that, once we found the right audience, we could showcase JNJ’s exceptional level of construction, which would then lead into enquiries from people who were looking to extend or renovate their £multi-million home and could afford to spend the extra money for a higher quality craftsmanship.

The Results:
We results we received for JNJ in just 5 months were exceptional. We front loaded our content and link building efforts to achieve the following:
- 1st Builders West London
- 1st Builders Hammersmith
- 1st Builders Barnes
- 1st Builders Acton
- 2nd Builds Shepherds Bush
- 2nd Builders Chiswick
- 2nd Extension builders West London
- 3rd Builders Fulham
- 3rd Loft Conversion Acton
- 3rd Builders Kilburn
- 4th Builders Putney
- 4th Builders Balham
- 4th Builders Ealing
- 4th Builders Battersea
Quote from customer:
JNJ Managing Director stated: “I cannot recommend the Grasshopper team high enough. Their knowledge, approach, and results were exceptional. They cut out the time-wasters and added huge revenue to our business, helping us to fill our order book up for 11-months.”