There are many areas on a website where visitors are lost. Whether you run on Shopify, Magento, Woocommerce or another platform, every page has the opportunity to cost you valuable sales where people just leave. On most websites it is often the same pages too. I can help you to fix those problems and convert more visitors into paying customers.

Stop losing sales

I will show you how to prevent this ‘sales leakage’. I’ll also show you how to improve the ‘money pages’ on your site. These are the ones that achieve the best number of click-thrus, add-to-baskets and basket conversions. I will show you how to structure your pages properly, what content to place on the page, what content to take off the page, where to show the vital sales information, where to position buy buttons and how to generate the most customer enquiries.

Small tweaks can make a big impact

Improving your basket conversion rate by 2%, keeping visitors on the site for 60 seconds longer or getting them to sign up for a newsletter can have a hugely positive impact on your business.

Improving Customer Confidence = More Sales

An online shop or website will work more efficiently if your customers have confidence in your products, your services, your site and you as a business. To create this confidence you need to ensure you tick all the boxes that customers want to see so they feel confident that they can trust you.

These confidence signals are made up of a mixture of design, content, messaging and familiarity. Customers expect to see a slick, well oiled website that meet’s their requirements, feels safe and sells products or services that are good quality.

Site Conversion Audit

Improving customer confidence and on-site conversion is quick and easy to implement. My simple Site Conversion Audit will highlight the areas on your site need that need improvement and how to do it for optimum benefit.

I have worked on lots of websites across many industry sectors so I have a clear idea of what customers want to see to push those all-important buy buttons. This audit is delivered in document that is easy to understand, easy to digest and easy to follow.

Ecommerce Coaching

Sometimes you just need a little bit of a helping hand to get things running smoothly, make the right decisions and avoid making the expensive mistakes. My ecommerce coaching is an affordable way to gain additional support to grow your business. Not only will I act as a sounding board for your ideas but I can help you to employ the right ecommerce strategies that will move the needle. I’ll make sure you are focused on the activities that generate profitable sales and I will also share what has worked with over the 100 ecom stores that I’ve helped to date.


Get in touch and let’s discuss how we can improve your conversion rates. It may be easier than you think! I offer conversion consultancy for Magento, Shopify, Woocommerce, BigCommerce, Squarespace, and even custom-built platforms. If you’ve got a website, I can help improve its sales performance.